TV Anchor Teams with Animal Rights Group to Request Vegan Menu at Starbucks

Share

Animal rights group Compassion Over Killing and acclaimed TV Anchor and animal rights activist, Jane Velez Mitchell are teaming up in the Tag Starbucks challenge to advocate for more vegan options at Starbucks locations.

After Starbucks recently launched its first vegan-certified lunch option – Vegan Lentils and Vegetable Protein Bowl with Brown Rice, many were finding it difficult to locate this new option in their own local. The campaign focuses on expanding the options to more locations by asking participants to write “Vegan food, please” on a reusable Starbucks cup, take a picture, and upload to social media with the tag #VeganStarbucks and #StarbucksCupChallenge.

Velez-Mitchell, herself an admitted Starbucks lover, is looking to create more impact through the use of a petition and promotional video. The petition states, “As the nation’s largest coffee chain, Starbucks has the potential to put compassionate plant-based meals in front of millions of consumers, but the company needs a latte feedback from its customers first.”

This is not the first time Velez-Mitchell and Compassion Over Killing have teamed up to request more vegan options from Starbucks. In 2015 they launched an almost identical Change.org petition to request more vegan-friendly options for consumers, claiming that by expanding the food menu,Starbucks would give existing customers more choices while also reaching out to a new customer-base. This simple change will allow so many more customers to add a breakfast item with their coffee, stay for lunch, enjoy a pastry, or grab some food to go.”
The consumer interest in plant-based foods and drinks has become so widespread that, last year, Starbucks decided to introduce almond milk at all of its locations in the United States, claiming it was one of “the most-requested ideas of all time” for the coffee giant.

This post was last modified on December 15, 2020 6:04 am

Jodi Monelle

Jodi Monelle Founder & CEO, LIVEKINDLY LIVEKINDLY was born out of Jodi's passion to bring plant-based living into the mainstream, and making the world a healthier and more compassionate place for all.

Published by
Jodi Monelle

Recent Posts

A Nut-Free Guide to a Vegan Diet

What does a nut-free vegan eat and what are the health benefits? Here's everything you…

May 9, 2021

No, You Won’t Starve On a Gluten-Free Vegan Diet

What is a gluten-free vegan diet, what are the health benefits, and what do gluten-free…

May 9, 2021

Zara Beauty Makeup Is Refillable and Cruelty-Free

The largest apparel retailer is launching Zara Beauty, a cruelty-free makeup line with an emphasis…

May 8, 2021

13 Times Billie Eilish Has Used Her Voice to Be Unapologetically Kind

Vegan musician Billie Eilish isn't shy about speaking up for others. Here's 13 times she…

May 7, 2021

How to Make Meat-Free Burgers In 4 Minutes—or 4 Hours!

Put down the takeout menu! We’ve got you covered with not one, but *three* delicious…

May 7, 2021

Jaden Smith and New Balance Team Up to Launch Pink Vegan Sneakers

Jaden Smith and New Balance have launched another pair of the Vision Racer vegan sneakers,…

May 7, 2021