Leading U.S. almond milk brand Blue Diamond Growers is expanding its Almond Breeze dairy-free milk range. The company has announced the launch into two new categories: almond milk creamers in two flavors and refrigerated banana-almond milk in what the company says is helping it “lead the charge” in plant-based innovation.
The new products are set to hit shelves in major U.S. supermarkets including Target, Walmart, Safeway, Publix.
“Our new Almondmilk Creamer and Almondmilk Blended with Real Bananas exemplify how we are leading the charge in plant-based beverage innovation. These products are exciting additions to our almondmilk lineup,” said Suzanne Hagener, Director of Brand Marketing, Non-dairy Products for Blue Diamond. “As the first refrigerated almondmilk to enter the market and the current number one almondmilk in the U.S., we are proud that Almond Breeze® continues to be a brand consumers reach for on grocery shelves.”
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“What do you get when you combine peaches, bananas, chia seeds, and totally delicious Blue Diamond Almond Breeze almondmilk? A super tasty smoothie! Just look how gorgeous this is. In the comments, put your favorite smoothie recipe. Tell me all the yummy ways you use almondmilk. Then, post your own photo using the hashtag #DrinkToThat . I’m looking forward to seeing all the goodness. My mouth waters already 😋” -@fullestmom #drinktothat
The dairy-free creamer market has been growing at a rapid pace in recent years. Last year Silk launched its single-serve dairy-free creamers in 7-Eleven stores nationwide. Professional surfer Laird Hamilton founded a vegan superfood creamer-based business aimed at helping people start their day in the healthiest way possible — with a superfood-enhanced cup of coffee. The brand recently received a $32 million investment from co-working space WeWork.
For Blue Diamond, almond milk-based products is just part of its almond business. The California-based company pioneered the U.S. almond industry more than a century ago. It’s now the world’s largest almond grower, marketer, and processor, working with more than 3,000 California almond growers to produce almonds for its own-brand, wholesale, and private label products that include dried nuts, crackers, and snacks in addition to milk.
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