The event aims to break down walls and myths surrounding vegan food — namely that it doesn’t taste good or it’s nutritionally lacking as compared to other diets. The event comes as interest and sales of plant-based and vegan foods continue to skyrocket. The global almond milk market just surpassed $2 billion and all vegan categories are continuing to grow. The industry now also has its own trade group, the Plant Based Foods Association, which continues to attract new members as a growing number of businesses enter the market with vegan products.
The first Plant Based World Conference & Expo will take place over two days in June 2019 at New York City’s Jacob K. Javits Convention Center. The conference and expo will feature a number of vegan vendors in food and beverage categories as well as break-out educational sessions with separate tracks for healthcare professionals, businesses, and consumers.
“Plant Based World Conference & Expo is being launched to serve the singular purpose of bringing this conversation to a mainstream audience”, said Joel Davis, founder and CEO of show organizer JD Events. “All will be welcome to attend, from individuals and medical professionals who are interested in learning more about the plant-based movement to businesses that offer plant-based products and services or are looking to get involved in this fast-growing sector .”
More than a dozen leading industry experts have joined the event’s advisory council including Farm Sanctuary founder Gene Baur, Purple Carrot founder and CEO Andy Levitt, Forks Over Knives founder and president Brian Wendel, and LIVEKINDLY’s founder and CEO Jodi Monelle.
“The Plant Based World Conference & Expo proves there is an ever-increasing demand for products and businesses committed to making the world a healthier and more compassionate place,” said Monelle. “I’m thrilled to lend my support to this exciting new chapter for the vegan movement.”
“If we can create an event that will educate and encourage people to make healthier choices on a daily basis, it makes the creation of a sustainable and balanced world for all beings truly attainable,” says Ben Davis,Content & Communications Director and Council Chair of the Plant Based World Conference & Expo. “I am proud and honored to have the opportunity to connect with the leaders of this movement and I am confident that as more people begin to resonate with this mission the transformation will reach a global audience at an exponential rate.”