Popular ice cream brand Häagen-Dazs has just expanded its line of vegan ice cream products to include four new desserts: chocolate-covered vegan ice cream bars and dairy-free pints that feature cookie crumbles.
The new pint options are Crunchy Peanut Butter and Coconut Cookies and Crème, both of which are part of the Trio Crispy Layers collection. Both flavors feature the company’s non-dairy ice cream base layered with crispy cookie crumble pieces. And for the first time ever, Häagen-Dazs will offer vegan versions of its signature chocolate-covered ice cream bars in Peanut Butter Chocolate Fudge and Coconut Caramel Dark Chocolate.
“We start every non-dairy dessert from core ingredients like rich peanut butter, velvet coconut cream, or real pieces of chocolate to create a creamier, more authentic experience,” the company stated.
Last summer, Häagen-Dazs released its first four vegan ice cream flavors: Peanut Butter Chocolate Fudge, Coconut Caramel, Chocolate Salted Fudge Truffle, and Mocha Chocolate Cookie. To start, the flavors were available only at Target, but earlier this year, the brand expanded distribution to include grocery stores across the nation.
Häagen-Dazs is one among several major ice cream brands that have recently decided to start offering dairy-free ice cream. Earlier this year, Ben & Jerry’s added two new flavors to its non-dairy ice cream line, bringing the total number of vegan flavors up to nine. Meanwhile. low-calorie ice cream brand Halo Top now offers 14 unique vegan flavors.
Companies are likely responding to the growing demand for plant-based ice cream among consumers. Last year, a report by Future Market Insights predicted that the American plant-based ice cream market would reach $1 billion by 2027. The sector is expected to grow at high rates until then.
Other countries are not being left out of the picture. Last year, Ben & Jerry’s finally announced that its vegan ice cream range would debut in the UK, adding to the growing number of vegan options available overseas. Future Market Insights also predicted that the global vegan ice cream market is set to grow to $2.45 billion over the next decade.
Image source: Häagen-Dazs