Kat Von D Beauty Launches 40 New Vegan and Cruelty-Free Lipstick Shades

Lipstick lovers rejoice! Kat Von D Beauty has just launched 40 new Studded Kiss Crème Lipsticks, ensuring that there’s a shade for everyone. This vegan makeup is versatile from bright to dark, and cute to punk rock. These KVD lipsticks are perfect for every day and/or special occasions.

The site describes the new and improved lipsticks, in detail:

Introducing the new and reborn Studded Kiss Crème Lipstick, the creamiest, most cushiony and unbelievably pigmented lipstick to ever cross your lips. Discover your new go-to color from Kat’s biggest, boldest shade range—40 shades, 3 finishes and never-before-seen shades made to match Everlasting Liquid Lipstick bestsellers.”

Like the brand, these lipsticks are 100 percent certified vegan and cruelty-free. They’re also not sold in China which means the cruelty-free label is legitimate — as brands who call themselves cruelty-free, but sell in China do so knowing that their products will, by law, need to be tested on animals.

Kat Von D Beauty Launches 40 New Vegan and Cruelty-Free Lipstick Shades

Kat Von D Beauty Artistry Collective Artist Tara Buenrostro spoke enthusiastically about the lipsticks, explaining how they both an array of bold colors and nudes perfect for any skin tone.

The newly reformulated Studded Kiss Creme Lipsticks are truly unlike any lipsticks out there. They are the longest-lasting lipsticks with the most insane color payoff. From the perfect nudes for any skin tone, classic reds, all the way to those weirdo-pops and Everlasting Liquid Lipstick shade faves – we have any color your heart desires!”

The Kat Von D Studded Kiss Crème Lipstick retails for $19 USD and will be available January 12th on Katvondbeauty.com, January 19th on Sephora.com, and January 26th in Sephora stores.