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Iceland’s Banned Palm Oil Ad Was the Most ‘Effective’ Commercial of 2018

Iceland’s Banned Palm Oil Ad Was the Most ‘Effective’ Commercial of 2018

(Updated July 14, 2020) | The banning of Iceland's animated anti-palm oil ad from television apparently did only good for the affordable supermarket's publicity. Kantar Millward Brown is an advertising agency that researches the...

Ireland Gets Its First Large-Screen Vegan Video Ads

New large-screen video vegan advertisements have appeared in Dublin's main bus and train stations. The new ads - designed to encourage passersby to make the connection between meat, dairy, and sentient animals - will be...
Happy Farm Animal Images on Meat and Dairy Labels Said to Mislead Consumers

Happy Farm Animal Images on Meat and Dairy Labels Said to Mislead Consumers

UK meat and dairy companies have come under fire for false advertisement, reports the Independent. According to the organization Compassion in World Farming (CiWF), food brands such as soft cheese company Dairylea and turkey producer...
New Animal Rights Billboard in Times Square Asks Consumers to Boycott McDonald's

New Animal Rights Billboard in Times Square Asks Consumers to Boycott McDonald’s

A new billboard stating "New Year. Same Cruelty" will appear in Times Square this New Years Eve, potentially reaching millions. The new advertisement, commissioned by a coalition of animal rights groups, including Mercy for Animals...
Vegan Billboard Chicago

New Billboards in Meat-Loving Chicago Ask Residents to ‘See the Individual’ and ‘Go Vegan’

Ahead of a summer of meat-heavy festivals, animal rights organization PETA has erected four vegan billboards in the city of Chicago. According to PETA, Chicago has not only long supported the meatpacking industry, but it...
Animal Rights Billboard in Rhode Island Gets Drivers Talking About the Dairy Industry

Animal Rights Billboard in Rhode Island Gets Drivers Talking About the Dairy Industry

A billboard has been erected at a busy intersection in Rhode Island asking passersby to ditch dairy and go vegan. The billboard was commissioned and created by animal rights organization Rhode Island Vegan Awareness. In an ABC6...

Melbourne Hosts One of the Largest Vegan Animal Rights Campaigns Ever

This month, a report was released that named Australia as the proud owner of the third fastest growing vegan market in the whole world. So, it is no surprise that the animals right campaign,...

Viewers Turning Vegan After Watching Australia’s New Lamb Ad

On 10th January, Meat and Livestock Australia (MLA) did the vegan movement a great service. The meat company released an advertisement for lamb, that was so shockingly awful, it seems to have persuaded some viewers...

Company Offers Year of Free Marketing Services to Businesses That Go Vegan

Aveccio by Levley Marketing is a vegan, eco-friendly and cruelty-free marketing service. It is also the name behind what may be the world’s first Compassion Business Challenge. The new scheme aims to make waves...

Vegan Advert Supported by 95% of Pro-Farming Publication Readers

A pro-animal-agriculture publication, That’s Farming, has published an article questioning a pro-vegan group’s right to advertise outside a farmer’s market in County Longford, Ireland. In order to gauge public opinion, the article was followed...