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Dairy Industry's 'Got Milk?' Campaign Returns Because People Are Buying Vegan Milk Instead

Dairy Industry’s ‘Got Milk?’ Campaign Returns Because People Are Buying Vegan Milk Instead

In an attempt to win over millennial and Latino families who are electing to buy vegan milk over cow's milk, the dairy industry has revitalized the iconic "Got Milk?" campaign that rose to fame in the...

Nearly 50% of Americans Don’t Know Where Chocolate Milk Comes From, Says Survey

Just over one year ago, the Innovation Center for US Dairy released the results of a national online survey that provided some insight into the American public's relationship with the food system. According to the survey, 7 percent...

Cruelty in New Zealand Dairy Industry Prompts Green Party to Demand Higher Animal Welfare...

New Zealand's Green Party, which has a focus on ecology, grassroots democracy, and social responsibility, has demanded that a higher standard of animal welfare be applied to the nation's animal agriculture industry after an...
Dairy Farmers Look to Grow Plants Instead as U.S. Milk Consumption Drops Nearly 10%

Dairy Farmers Look to Grow Plants Instead as U.S. Milk Consumption Drops Nearly 10%

Dairy milk and ice cream sales have plummeted by 13 percent in the U.S. in recent years, says new data. During the 30 years leading up to 2016, annual milk consumption fell by 93 pounds...
Milk Industry Struggles to Appeal to Consumers as Plant-Based Milk Market Continues to Grow, New Report Shows

Milk Industry Struggles to Appeal to Consumers as Plant-Based Milk Market Continues to Grow,...

(Updated May 10, 2020) | The plant-based dairy alternatives market is expected to reach $35.8 billion by 2026, according to a new report from global supply chain, pricing and financial services company Czarnikow. A number...
Oat Milk

Canadian Warning Labels on Dairy Could Cause $800 Million Drop in Milk Product Sales

A new set of proposed healthy-eating guidelines that may impact sales of milk and cheese in Canada has the nation's dairy farmers concerned. Health Canada, the nation's department of public health, entered a consultation in February...

New Zealanders Outraged by the Introduction of Sheep Milk

Recently, a controversial new farming venture has been dividing Kiwi opinions - are sheep the new cash cows? Sheep milk isn't new. It is only after a TV segment this week and a push from...

Rapid Growth in Vegan Eating ‘Threatens’ Australia’s Meat and Dairy Industries

Australian beef and dairy farmers are “facing a growing threat” from the rising vegan market, the Straits Times reports. An increasing number of consumers are “abandoning meat” to adopt vegan eating habits. In fact,...

Dairy Industry Forces Vegan Cheese Startup to Change its Name

Veganism has seen a whirlwind of success in recent years, leading to an estimated 500% increase in vegans since 2014. The momentum in the lifestyle movement has led to concerns for the dairy industry,...

9 Reasons Vegetarians Should Make the Switch to Veganism

If you're a vegetarian, it's likely that the idea of veganism has crossed your mind once or twice. But veganism seems so... extreme. And you could never give up cheese, right? These are common...

Dairy Industry Mislead Public With Spoof Government Endorsed Ad Campaign

Dairy UK has launched a new advertising campaign targetting the general public "in a bid to win back those who are going vegan". By way of convincing supermarket shoppers to purchase dairy products, the campaign is...

5 Important Key Messages To Remember After Watching ‘What The Health’

“What the Health,” has generated quite a lot of attention in the media since its release earlier this year and perhaps it’s because this is the very first time these issues have been highlighted...

Big Meat and Dairy Fight Against Removal of Their Products from Dietary Guidelines

In light of recent news revealing that Canada’s new draft food guide has proposed the elimination of both dairy and beef, it’s unsurprising to hear that the meat and dairy sectors are fighting back. Lobbying...

Walmart Enters The Dairy Business Despite Milk Sales Plummeting

Last year Walmart announced intentions to move into the Dairy Business with plans to build a processing plant enabling them to produce their own-brand milk and serve an estimated 600 stores. Unfortunately for the discount...

5 Facts to Explain The Newly Approved ‘Humane Milk is a Myth’ Advert

In light of recent headlines reporting that the UK's Advertising Standards Agency have sided with 'abolitionist vegan" Sandra Higgins (campaigner from Go Vegan World), milk-drinkers across the globe have been left with a sour...

Celeb Ditches Dairy Due to Major Health Concerns – Gives Ice Cream to Sick...

Confused? Join the club. Tia Mowry of 90's duo 'Sister Sister' featured in a number of celebrity news articles earlier this year following her decision to ditch dairy products. The driver for her dietary change...

Dairy Farms Fight Back on Vegan Food Labelling As Their Net Worth Plummets

Last month we learnt that the European Court of Justice ruled that German based food company, Tofu Town, were not following EU guidelines when it came to labelling their products using ‘dairy-style’ names. The...

“What The Health” Film Targeted by Aggressive Animal Agriculture Groups

A recent news bulletin from Plant Based News suggests that What the Health, a pro-vegan documentary on Netflix, is experiencing a huge drop in ratings thanks to an “aggressive campaign by animal agriculture groups.” The...

New Legislation Bans “Dairy Style Names” in Vegan Products to “Avoid Misleading Consumers”

Should plant based alternatives to dairy products have names that we traditionally associate with animal-derived products like milk, butter and cheese? The European Court of Justice don’t think so. German based food company TofuTown was...