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A new fundraising initiative, Veg Power, has launched in the UK. The initiative, backed by celebrity chefs Jamie Oliver and Hugh Fearnley-Whittingstall, aims to increase the UK’s vegetable consumption through marketing. The new initiative is led by Peas Please, an organisation formed by The Food Foundation, WWF, Food Cardiff, and Nourish Scotland. The main aim […]
Once upon a time, Jamie Oliver offered the vegan community a delightful backhanded compliment. He said, ‘vegans do annoy me, but I also do care for them.’ Charming. A vegan never forgets, Jamie. However, he now seems to be extending somewhat of an olive branch to the vegan movement by plugging Veganuary to nearly 7 […]