British designer Hannah Weiland, who specializes in cruelty-free fashion, is set to launch a six-piece collection with vegan-friendly shoe brand Converse. After a stint at the London College of Fashion, where she received a diploma in Surface Textile Design,\u00a0Weiland founded the London-based sustainable fashion brand Shrimps in 2013. Playful Shrimps - loved by influencers and street style stars - is known predominantly for its vegan fur pieces; it expands beyond only offering coats and jackets,\u00a0 with a selection of furry bags available too. Like Shrimps, Weiland is quirky and unique in her style choices and has brought these elements of her personality to the new line with Converse, launching face print and rose doodled joggers, long-sleeved tees, a\u00a0hoodie, and - of course - two pairs of sneakers. According to the designer, her signature vegan fur will appear on the back of each shoe. She told Nylon magazine,\u00a0"Faux fur is how Shrimps started, so, for me, it's important to always have an element of it in my designs." View this post on Instagram Shrimps x @converse \u2764\ufe0f Launching this week: @doverstreetmarketlondon on Wednesday \u2764\ufe0f At www.shrimps.co.uk on Thursday \u2764\ufe0f Art Director - @simon_b_morch Photographer - @hannamoon69 Set Designer - @suzannebeirne Stylist - @chloe_grace_press Make Up - @celiaburtonmakeup Hair - @shioritakahashi Model - @marghiblu Producer - @mayyanna_ Casting - @piotrchamier A post shared by Shrimps (@shrimps) on Dec 10, 2018 at 6:59am PST It's also important to Weiland that all of her collaborations are ethically-minded and sustainable. Her target audience is millennials, a generation known for its commitment to ethics and the planet. " one of the most important things I look for in collaborations,"\u00a0said Weiland.\u00a0"We are designing\u00a0for millennials who want to change the world and the future of the planet, so we have to help with this and reflect everyone's amazing efforts towards an ethical and sustainable future." Converse is known for its cruelty-free collaborations, recently launching a new shimmery holiday range with vegan, musician, and activist Miley Cyrus. The Ethical Future of Fashion Like Weiland and Shrimps, more and more modern brands and designers are choosing to keep their clothes sustainable and animal-friendly. Mink Shoes, for example, only launches vegan, cruelty-free luxury footwear, and is loved by a number of stars - including Cyrus and Pamela Anderson. Older brands - like Gucci and Chanel - are also opting to move with the times, dropping real fur and exotic skins from their designs in the last 12 months. Even major reality TV stars Kendall and\u00a0Kylie\u00a0Jenner\u00a0have opted to go down the faux fur route for their new\u00a0"insta-worthy"\u00a0jacket collection at Macy's. According to the item's descriptions, the designs prove that\u00a0"adding a little faux fur never hurts." Weiland's new Converse collection will be available from December 13. Become a\u00a0CLUBKINDLY\u00a0member today!