Target Just Launched ‘Plant-Based’ Vegan Pajamas
Target's pajama set is very vegan
Senior Editor | New York City, NY | Contactable via: kat@livekindly.com

Kat has been writing about veganism, environment, and sustainability for five years. Their interests include over-analyzing the various socioeconomic forms of oppression, how that overlaps with veganism, and how the media in all of its forms reflects the current culture.

Target has the most vegan pajamas ever so you can finally wear the “plant-based” label into your dreams.

The “plant-based” pajama set features a light green muscle tank with a matching pair of heather dark green shorts with a sketchy artichoke print for what the website describes as a “quirky-cute” look or alternatively, a “charming finish.”

Both the tank and the shorts are made from 100 percent cotton so you can “snooze the night away” in comfort, but who’s to stop you from wearing your PJs out in public? It’s your world. The two-piece set costs just $16.99.

Vegan & Cruelty Free Skincare Brand Versed Now at Target
Target recently launched budget-friendly skincare range Versed.

Vegan at Target

“Plant-based” PJs aren’t the only thing you’ll be tempted by in Target’s iconic red-and-white interior. As far as fashion goes, you can find plenty of faux leather shoes and accessories. The popular retailer has also steadily built its inventory of vegan groceries and cruelty-free beauty over the years.

Vegan food options include vegan meat by Maple Leaf Foods-owned brand Field Roast to Gardein and Beyond Meat, including the famous Beyond Burgers. Target also carries dairy-free almond milk ice cream through its private label brand Archer Farms as well as Häagen-Dazs’ nondairy flavors. Last May, it Ben & Jerry’s launched the Target-exclusive flavor Chocolate Salted ‘n’ Swirled nationwide. Stores even carry Target’s own line of vegan milk, but you can also snag a carton or two of Silk’s new oat milk.

It’s also a good place to be for vegan beauty. Target launched the brand Versed late last month, featuring budget-friendly skincare products that target the clean beauty trend. Everything is free from parabens, sulfates, phthalates, colors, and fragrances. No item costs over $20.

“Adding Versed to our assortment not only gives guests first access to a new beauty brand, but it’s another way we’re continuing to differentiate our beauty assortment and reinforce Target as the ultimate destination for all beauty and skin care needs,” said Christina Hennington, Target’s senior vice president.

Target also carries vegan brand Pacifica Beauty’s range of products as well as vegan-friendly brands such as e.l.f. Cosmetics, Pixi Beauty, wet n wild, Sun Bum, and Alba Botanica.


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Target Just Launched ‘Plant-Based’ Vegan Pajamas
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Target Just Launched ‘Plant-Based’ Vegan Pajamas
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Target just launched the most vegan pajamas ever, featuring a "plant-based" tank top and PJ bottoms with an artichoke print.
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